How Shame is Used by Norwegians to Force you to Conform

Skam deg! Shame on you!

There are surprisingly many words and expressions in Norwegian that are related to shame. Skamløs, å bli skamfull, bringe skam over noen, leve i skam, gjøre noe for skams skyld, det er både synd og skam, bite hodet av all skam, skamme seg over noe.. Even the housing market has  ‘skambud’. The popular Norwegian TV series about teenagers was also called ‘Skam’. Guess what a movie about French teenagers was called in the 90s? It was called ‘La haine’, hatred.

Shame is defined as “a painful feeling of humiliation or distress caused by the consciousness of wrong or foolishbehaviour.” I believe that shame is a central feeling in Norwegian society, more than in many other cultures. What? you might think. Norwegians always look so smiling and of even mood. When is it they feel shame? Well exactly as mentionned in the definition, when they feel they did something wrong. In other countries shame will exist but I believe not to the degree of Norway at least in Europe (Japanese culture probably has even more importance on shame than Norway). In France, for example, people get angry instead.

Imagine you are a single parent who cannot pay for their child’s cantine fees, in many countries the parent will be angry at the system, at the employers not giving enough salary, at the government not prioritising families. In Norway there is a high chance the parent will feel ashamed, and solve this in silence for example by taking up a consumer loan or credit on a credit card.

Shame is not only something you feel personally from a situation. It is something you inflict on other people by shaming them when you believe they are not confirming with whatever rule you think they should follow. And that is a freaking national sport in Norway. After all these years in Norway, I think foreigners first feel like they are shamed by Norwegians, before we see that Norwegians also feel shame themselves.

Before I came to Norway, I thought that only children were shamed by adults: parents, teachers. dBut here in Norway, adults shame each other in broad daylight!

In many cultures, children are shamed because they don’t do what is expected from them, they get shamed by teachers when they have bad grades. When I was in middle school, teachers distributed exam papers from best to worst grades. I remember the shame I felt when my name was not called first. I just had to close my eyes and hope that my name would be called soon. Teachers would also write on the blackboard the worst and ‘funniest’ mistakes from all of our exams, for everyone to see. They wanted to motivate us through shame and humiliation.

Norwegians will tell you this would never happen in Norway, because here we do not shame children! It is true that children are not shamed for bad grades. But shame is a tool that adults use to make children conform and not stand out. Because standing out is not good in this country. Children learn from an early age to follow the 2 million unwritten and social rules adopted by society. In Norwegian kindergartens kids learn about their emotions, and to recognise them and regulate them. They learn they can get upset, angry, happy. But interestingly enough they don’t learn they can feel shame, despite this feeling being very present in Norwegian society. I think that children and adults should learn to identify the feeling and assess whether it is really right to feel shame at that moment.

The role of shame in child rearing is not easy for foreigners to understand. I have heard many times kindergarten teachers say to my child, ‘He must not stand out.’ But that doesn’t sound particularly problematic to French or Americans. We come from societies where the goal is indeed to stand out. We want our children to be extraordinary, smart, artistic, creative souls who become inventors and visionaries. Who really wants to be like everyone else? Here in Norway, you must have the same clothes, lunchbox, vacation, trampoline, and house color. Fit in! Or feel shame.

One can see shame as something positive. It is a tool for social control that ensures that people do not do too much illegal, and it ensures us a peaceful society. What becomes difficult for people to handle is seeing situations where the shame becomes heavier to bear than the mistake they have made. It’s about proportions. Is painting the house pink when everyone else’s is yellow really so bad, actually? Should one be ostracized for something so harmless? Or to take a more public example, is the case of Simen Velle interesting. He was convicted, Norway’s legal system is done with the case. But society is not. Does he really have to feel shame for the rest of his life? This is typically Norwegian. There are few other countries where honesty is so important and where the whole society gets to have a say in how much shame you must live with. But this becomes complicated.

Why is there so much shame in Norwegian society? I believe that a combination of strict religious morality, and too much Jantelov, are reasons for this. I am very positive about a society where everyone has the same opportunities in life, but I doubt that shame is a good tool to achieve that.

This article was an opinion piece in VG on the 4th of May 2024 under the title Nordmenn-det skambelagte folket

Portrait of Lorelou Desjardins smiling, wearing a patterned sweater, with a blurred natural background.

Lorelou Desjardins is a French-born writer, journalist and speaker. She is the author of several best-selling books about Norway, and is a columnist in Norway’s largest newspaper VG. She writes on topics ranging from culture to language and environmental issues. She has been observing Norwegians and writing with humor about them in her internationally famous blog A Frog in the Fjord. Lorelou also gives lectures across the country, helping foreigners better understand Norwegian working culture and make meaningful local connections.

Comments

6 responses to “How Shame is Used by Norwegians to Force you to Conform”

  1. This is a very interesting discussion. I have been interested in the breakdown, perceived and actual, in US communities, and the interplay with how we interact with each other. We are less likely to conform in part because it is seen as dampening our freedoms and individuality, and if anyone tries to exert control and encouragement to “fit it”, i.e., by shaming or more subtle means, it is met with strong anger and aggression. I think some elements of shame have been parts of society since we lived in caves, and even now democracy only works if we all voluntarily follow the rule that we should only do what all of us could get away with without injuring individuals or the whole of society. There is a balance to be achieved, though – shame is too strong and should be reserved for actual injurious behavior – and positive education more effective in all other cases. The US has weakened its educational abilities, formal and otherwise, and I think inefficient and dangerous anti-social (meaning, contrary to the interests of society) activity has increased as a result.

  2. Daniel Avatar

    This is true. But I think it’s a staple of all cohesive societies and you can’t really have a social mentality without it. A social mentality Vs an individual mentality is very central in all social structures. Like you mentioned, in Asia there is a very strong social mentality and as a result shame is a very big thing there. With a more individual mentality like in the US shame is almost non existent. The key as always is balance. Shame is good in the sense that you care what others think, if you care about what the people around you think and feel then shame is an inevitable result of standing out. Without it you’ll end up with a much more divided society with selfish individualist ideals. Personally, I don’t think Norwegian society as we know it couldn’t exist without this focus on the whole, and we can’t have that without shame. In this day and age social cohesion is paramount, we can all see how the US is unraveling without it and returning to tribalism. While there certainly is some negative aspects to it as well, the idea is to have it in moderation. A balance between capitalist individualism and socialist group mentality. Shame is just part of the interplay in closed nit groups, and you can’t have a group like that without shame because that would involve distancing yourself from the group. Not caring what anybody thinks, the American mentality, that turns everyone into an island, and an individual by themselves are weak, a group is strong. But of course, too much of this and then the individual doesn’t matter anymore, and that’s not a good thing either. So I’m actually quite proud of the balance Norway has been able to achieve in this regard, we’re not as extreme as Asia when it comes to group identification, nor are we as extreme as the US when it comes to self identification. And I for one hope it stays that way, because I very much like things the way they are and don’t want to become either Confucius nor Ayn Rand, but rather the best of both as much as possible.

  3. Eva Schrödter Avatar
    Eva Schrödter

    I think the point about “not standing out” is the strongest one. My guess is that this is a result of being a very reclusive country which Norway was back in the days and the fact that one had to rely on support from their local society. So the strategy was not to stand out in order to always fit in.

  4. Douglas Jacobson Avatar
    Douglas Jacobson

    I find it useful to define shame vs guilt. Shame is when one feels defective at their core self. They are powerless to change. Guilt is the feeling one has when one’s values and behavior are not in alignment. The individual is still able to change either the values or behavior to bring them into alignment as s/he is still good/worthy at their core.

  5. Bente Frantzen Avatar
    Bente Frantzen

    Hei,
    Bra tema!

    Min venn Pål har laget akkurat en Podkast om emnet Skam.
    https://open.spotify.com/episode/5sK3W4k4zjRy4y34basWY9?si=6eQVzqVJR5mpJ-djbjc7Cg

  6. Francis Avatar
    Francis

    Thats very interesting to read. Especially by a person from France. I have lived in 20 countries and visited 159. And this shaming I have noticed strongly in many countries, especially in Africa, Asia and many parts of Europe.
    Coming from the Caribbean, where shaming occures between children, but is rarely practiced by adults. The country where I felt shamed the first time – and constantly – by locals, was France. And it was the country where I learned to use often:
    And I also spend much time in Norway and with Norwegians, including with a Norwegian fiancee. And I noticed, that shaming is relatively rare in Norway. Mostly they just ignore everything. Its: Everybody minds its own business. But when they shame somebody, it is very open directly and kind of serious. But its only done either to people of confidence, the inner circle or, in serious cases its used instead of a violent reaction, to react to serious offenders or serious situations.
    Examples: While in France you can be constantly shamed by everybody just because your French has a strange accent (Maybe because your French is Caribbean) While in Norway such is completely ignored. Never mind in what language and how bad you speak.

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